Marketing and Brand Management

Office of Marketing and Brand Management supports the values and mission of the University of Oregon by managing the commercial use of its name and identifying symbols while also overseeing advertising and brand management for the University of Oregon. In addition to handling advertising, the office protects university images, preserves legal rights and ownership of its logos, promotes and markets the university, and generates revenue by licensing the use of university trademarks.

The office promotes the University of Oregon through the sale of officially licensed consumer products-UO Gear. The UO's broad base of alumni and other supporters creates remarkable opportunities for retailers to build sales and a hometown identity by selling UO Gear. The UO has licensing contracts with more than 250 manufacturers of assorted products.

For more information or to ask us how we can help you build your collegiate-licensed business, call, e-mail, or write to Marketing and Brand Management at the following:

University of Oregon
Office of Marketing and Brand Management
720 E 13th Ave Ste 303
Eugene OR 97403-5286

Phone (541) 346-6035
Fax (541) 346-6129
E-mail artwork@jwj.uoregon.edu